Does a Website Actually Increase Sales?

When we ask this question, what we are really asking is what is the impact of a website towards our business? Let’s consider a fictional business in the field of […]

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Can a Marketing Agency Really Benefit My Business?

As your enterprise grows, so do your marketing demands. You may be faced with questions like these: Should I employ more people into the marketing department? Should I hire freelancers […]

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Attract More Customers with an Effective Branding Strategy

Contrary to popular belief, a brand is not just a logo, name, color palette or slogan. It’s a feeling, a personality, a story; it’s how people experience your business. For […]

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How to Do Audience Research to Establish Your Target Market

The universal truth about marketing is that you can’t target every person, but you can sell to everyone. If you can potentially sell your product to everyone, then why is […]

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Digital Marketing Tips: How to prepare for the Holiday Season

The holiday season comes with an atmosphere of greetings and joy. It is also a time for businesses and marketers to focus on getting as many conversions as possible to […]

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Google Algorithm Updates 2019

2019 has seen some big changes to Googles Search Algorithm, we have been seeing almost monthly updates. In total, there have been 3200 changes in the last year alone. According […]

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Traveler Behaviors in the Digital Era

The internet connects us in more ways than we know. Not only does it make distance less of an issue, it also allows us to make it a reality to […]

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Branding Strategy for New Products

For small businesses or startups having a solid branding strategy is a requirement for growth. No amount of marketing, SEO, or social media management will produce tangible results if you […]

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Reasons why Restaurants should have a Website

In almost any business field it is important to have some type of online presence. As a business owner, you want to be able to position your brand in the […]

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How to Respond Properly to A Negative Review

Here are some ways you can handle negative review in your business, using a variety of different channels. Owning a business can be a daunting endeavor. It comes with many […]

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