LinkedIn Ads To Target Professional Audience with Island Media

Target Your Potential Customers With LinkedIn Ads

LinkedIn is the world's largest professional network with 810 million members in more than 200 countries and territories worldwide.

Island Media - Google Ads Verification Program 2022

All You Need To Know: New Google Ads Verification 2022

In 2022, Google has required certain advertisers to undergo a verification program to ensure a safe and trustworthy ad experience for users.

Improve Online Customer Experience

How to Improve Online Customer Experience for Your Business?

Online shopping is becoming a favorite pastime for people around the world. It becomes even more so as people around the world are forced to stay at home for quarantine. We’re going to cover the little actions that you can take to improve your business’s online customer experience.

Chess Presents Strategy

Can a Marketing Agency Really Benefit My Business?

As your enterprise grows, so do your marketing demands.

Smoking cigarette with fire

Branding Lessons from the Tobacco Industry

Many companies spend a fortune on branding. However, the investment is not always proportional to the desired goal to be achieved, such as improved public relations, becoming a top-of-mind or leading brand, and earning customer trust. Marketers can forget that while the branding process is within their control, the brand itself is not. The branding process can be easily defined as the marketing actions that are apparent and tangible. Designing a logo, choosing a combination of brand colors, picking out the appropriate images and messages on the promotional media — these are examples of the branding process. However, the brand of a product, that is, society’s perception of a specific product belonging to a specific company, cannot be controlled as easily as changing the color of a logo. To be able to steer a brand perception to a desired position, you must learn from the best in the world of branding — the tobacco industry.

COVID-19 update

Covid-19 Update & Tips from Island Media

Over the past few days, we've had several clients email and call us to ask what we are doing to deal with the impact of COVID-19 here at Island Media.

Digital Marketing Tips: How to prepare for the Holiday Season

The holiday season comes with an atmosphere of greetings and joy. It is also a time for businesses and marketers

What is Personalized Ads Marketing?

Do you know what Personalized Ads? Let us give you some examples. Have you ever seen an ad that is

The Art of Storytelling: Building Engagement in Social Media

Many businesses today make the mistake of underestimating the value and impact of social media on their business, one of

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