GA4 - Googles New Analytics Product Has Arrived | Island Media

A Total Game Changer – Google’s New Analytics Product Has Arrived

Google delivers free platform features allowing website owners to identify trends and patterns in how visitors engage with their website.

Demystifying common google tools

Demystifying Three Common Google Tools

We recently launched a stunning new website for a wonderful long term client of ours. On completion of her project, I sent her a list of the digital accounts we had created for her to collect data and monitor the success of her website.

6 things to do to get your website ready for tourism to reopen in Bali

6 Free Things You Can Do to Get Your Business Ready for Bali to Reopen

Bali is finally re-opening for tourism - is your business ready?

LinkedIn Ads To Target Professional Audience with Island Media

Target Your Potential Customers With LinkedIn Ads

LinkedIn is the world's largest professional network with 810 million members in more than 200 countries and territories worldwide.

Island Media - Google Ads Verification Program 2022

All You Need To Know: New Google Ads Verification 2022

In 2022, Google has required certain advertisers to undergo a verification program to ensure a safe and trustworthy ad experience for users.

Business Domain Names

Everything You Need to Know About Business Domain Names

Choosing a domain name is an essential step in crafting your business’s online presence.

Social Commerce

Social Commerce: Another Alternative to Reaching Your Market

"Social commerce is what happens when savvy marketers take the best of e-commerce and combine it with social media." - Hootsuite

Boost SEO with structured data

Boost Your SEO with Structured Data

According to Randolph (2017), Structured data, also known as schema markup, is code that provides search engines with clear information about your page, allowing the search engine to understand more the page's purpose and context. Schema markup can also be used to improve the appearance of your list of search results, such as by adding stars, which can result in more clicks. This is a new form of optimization.

website takes too long to load

Reasons why your website takes too long to load

Nothing is more annoying to users than a website that takes too long to load. In the fast-paced modern world, nobody wants to wait more than 3 seconds for a single element to appear on screen. The irony is that some of the websites with advanced graphic design have this kind of problem. Animations, high-resolution images, video embeds and layers upon layers of content hidden with unoptimized Javascript and CSS libraries can result in a heavy-to-load website.

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